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Experience design

The Zen Guide To CX

This message is for you. It’s for you, product owner at a global CPG. It’s for you, senior marketer at a wildly successful direct-to-consumer product. It’s for you, agency partner setting an engagement strategy for your clients’ presences online. This is for…

A Millennial’s Guide to Building Products for Millennials

As someone born in the millennial generation, I have only a vague memory of what life was like prior to the Internet boom. I recall the first time I made an online purchase and the wave of skepticism that came from my…

Using Design Thinking in Enterprise Companies

“But how do we make goodness attractive? By doing whatever we can do to bring courage to those whose lives move near our own. By treating our 'neighbor' at least as well as we treat ourselves—and allowing that to inform everything that we produce.” –…